Lead Conversion Calculator

How many sales are you leaving on the table?

In our experience, dealers should hit key sales conversion metrics across walk-in, phone, text, and internet leads. Use the calculator below to compare your results against strong but achievable conversion benchmarks for each channel.

Leads
Total leads / month 0
Sales
Revenue impact
$
Please enter at least one lead figure and your total monthly sales.
0
potential additional sales per month at achievable benchmark rates
$0 / month
Your sales
0
per month
Benchmark potential
0
per month
Annual revenue gap
$0
at your gross
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Revenue impact assumes an average gross of $3,000 per sale (editable above). Benchmarks reflect illustrative strong but achievable conversion rates, not guaranteed outcomes. Actual results may vary by store, market, and process.